Hey, remember Zellers? They are going to be back, in virtual form! (not Pog form)
[Hudson’s Bay Co] says they will “offer a digital-first shopping journey that taps into the nostalgia of the brand.”
Wow. A shopping journey? Brand nostalgia?
What MBA Big Brain came up with that crap? What exactly is nostalgic about the Zellers brand? Although I do remember the Z diner though. We didn’t go often, but it was decent.
As a digital store, at least you wont get accosted by old ladies in the store when you happen to wear a generic “I totally work here” outfits.